Add new Stripe customers to HubSpot (API integration)
Instantly connect Stripe and HubSpot with pre‑built templates using Postman Flows.
Overview
Automatically sync new Stripe customers into HubSpot as contacts. This API-first integration gives developers precise control over how customer records are created and mapped—no spreadsheets, manual imports, or rigid third-party connectors required. Ideal for teams building internal subscription workflows, centralizing customer data, or automating onboarding triggers.
How does the HubSpot and Stripe integration template work?
This template uses Postman Flows to connect Stripe and HubSpot to:
Detect new customer creation events in Stripe (
customer.created)Retrieve customer details like name, email, and metadata
Create new contacts in HubSpot with mapped properties
(Optional) Add the new contact to a list or trigger a workflow in HubSpot
How to use the template
Set up authentication: Stripe setup guide, HubSpot setup guide
Store your credentials as environment variables: Save your API keys and target HubSpot contact fields.
Configure the flow: Map Stripe customer fields to HubSpot contact properties.
Test and activate: Run the flow with sample Stripe data and confirm contact creation in HubSpot.
(Optional) Add logic to enrich contacts, tag by plan type, or push to a list or sequence.
Get started in seconds
Fork this template to build a robust, API-based connection between Stripe customer creation events and HubSpot CRM. With Postman Flows, you can map fields, enrich data, and control the sync logic—making it a perfect solution for developers building custom internal workflows or marketing automation systems.
Frequently asked questions
What is Postman Flows?
Postman Flows is a visual tool for building API workflows. You can connect APIs, services, and data in a drag-and-drop interface—without writing code. It’s built for developers and technical teams who want flexibility and control over how APIs interact.
How is this different from Zapier?
Zapier is great for automating popular SaaS tools. Postman Flows is API-first—it gives you complete control over request structure, data transformations, and logic. You can use it to orchestrate internal APIs, chain service calls, and go beyond the limitations of most no-code tools.
Can I use Flows with internal APIs or microservices?
Yes. Because Flows are built on top of Postman’s core platform, you can connect to internal APIs, services behind a firewall, or staging environments—just like you would with any Postman request. It’s ideal for platform teams and service orchestration.
Do I need to know how to code to use Flows?
No coding required—but if you’re comfortable with APIs and how requests are structured, you’ll feel right at home. Flows lets you visually define logic, pass data between steps, and build useful workflows without writing scripts.
Can I run this Flow automatically?
You can trigger Flows manually or on a schedule using Postman Monitors. Programmatic triggers like webhooks or Postman’s public API aren’t supported yet, but they’re on the roadmap.
How do I test a Flow before using it in production?
You can run Flows interactively in your browser. Use test environments to simulate different conditions, inspect step-by-step output, and refine your logic before going live.
Explore API templates
From syncing data to streamlining repetitive tasks, use pre-built templates to integrate and build API-powered applications and workflows in seconds.
Explore Postmans' library of templates and get more done with less effort. View all →
